When I opened the can, it smelt like Vitasoy Malt, I couldnt find any rice until I got to the bottom of the can, there were bits of rice that were similar to the residue found in extremely watery congee.
Basically it tasted like Vitasoy Malt but without the soymilk taste.
Apart from that, I found it too sweet and after diluting it tasted better.
According to the English labelling this drink is meant to be Fermented rice nectar.
However the label was a bit suspicious, it is a rice drink, but the ingredients do not mention any rice!